GOOG- Google targest Uncle Sam

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March 9, 2009 at 3:25 am #3084
 DynastyRG
March 9, 2009 at 3:25 am #3085
 DynastyRG

Google Inc. is bracing for a long winter for Internet advertising, with an array of forecasters predicting that the worst market in years looms on the horizon.

At the same time, however, Google is increasingly well positioned to tap at least one big spender to be found amid the economic malaise: the federal government.

For some time the company has sold its wares to businesses and a variety of state and local government agencies. But federal buyers present a unique opportunity amid the downturn, as Google clings to an ambition to expand beyond online search advertising.

March 9, 2009 at 4:50 am #3086
 Lomeli

Google is an ad machine, I agree they are probably going to see a decline in revenue from advertising, however I think they are still stealing ad revenues away from traditional print advertising and even though they wont see huge growth in the near future they are an online advertising monster with a huge market share.

March 10, 2009 at 4:48 am #3087
 laxman11

That’s an interesting idea. What exactly does Google plan to sell to the government? Server space? Computer processing? Personal information? ;)

March 10, 2009 at 6:59 am #3088
 DynastyRG

well i’m sure uncle sam has all the personal data he needs. But to answer your question.

Mountain View, Calif.-based Google, which in December leased 15,000 square feet of office space for a Washington-area outpost, pitches “search appliances” to agencies, or pieces of hardware installed within a network to facilitate quick access to internal documents and databases.

It also sells versions of its Google Earth mapping technology, and a number of agencies are also testing Google Apps, a set of word-processing, spreadsheet and email tools positioned to attack the dominant Office suite sold by rival Microsoft Corp.

March 10, 2009 at 3:49 pm #3089
 laxman11

That makes sense I guess. I wonder how much of an effect it can actually have on their bottom line considering the large volume of sales they receive from search.

March 10, 2009 at 5:59 pm #3090
 Lomeli

Eric Schmidt CEO of Google was recently on Charlie Rose. This is what he had to say about Gooogle’s revenue:

Charlie Rose:

And advertising is now, what, 90 percent of the revenue?

Eric Schmidt:

98 percent.

A transcript is available at Techcrunch.

They are certainly poised to monetize other forms of media like Youtube videos, I just don’t know how well that is working for them.

March 24, 2009 at 1:04 am #3091
 DynastyRG

Google gave Vice President Jonathan Rosenberg its biggest bonus in 2008 as the company reduced its total executive bonus pool by 6.2 percent amid slowing growth. Rosenberg, who handles product management, was awarded $1.64 million under the executive bonus plan, according to a filing today. The next-highest recipients, who both received $1.38 million, were Robert Eustace, senior vice president of engineering and research, and Omid Kordestani, senior vice president of global sales and business development.

March 24, 2009 at 2:57 am #3092
 laxman11

Yeah, I’m sure youtube isn’t going to be a huge money maker for Google, but it’s still a very valuable internet property. It’s where just about everyone goes to watch and upload their videos. Also, that means tons of data, which is what makes Google so powerful.

March 25, 2009 at 1:26 am #3093
 DynastyRG

I think youtube’s potential is greatly under utilized. Companies should be throwing up stuff on that, like never aired commercials etc. Like who actually watches the MSN cheap imitation of youtube?

March 31, 2009 at 3:23 am #3094
 DynastyRG

Looks like someone heard my previous comment in their boardroom.

Google Inc.’s YouTube and Walt Disney Co. have nearly completed a deal under which video clips from ABC, ESPN and other Disney properties would be available at YouTube, according to a published report.

The deal, which is not expected to include entire episodes of TV shows, is still “in flux,” The Wall Street Journal reported, citing unnamed sources close to the situation.

March 31, 2009 at 4:00 am #3095
 Lomeli

I agree that You Tube could be a cash cow. I do think that it will be a while and a few tries away before they can find a way to properly monetize the media, but once they figure it out i think this could be the next big revenue stream from google.

April 4, 2009 at 6:38 pm #3096
 DynastyRG

Will Google become Microsoft?

The history of Google Inc. is similar, although it began as a more dogged and focused company. But both have one thing in common — they somehow captured the most important sector of the computing scene at a moment in time.

Right now, the world is driven by the need to search for information on the Internet. The search engine is essentially the table of contents to a huge depository of information that now exists online.

With the combined resources of the great libraries along with individually archived data, most of the world’s knowledge is actually available almost instantly — if you can find it.

The history of search began with simple programs such as WebCrawler, along with hand-tweaked directories such as Yahoo.

These were quickly usurped by AltaVista, which soon dominated search until its owner, Digital Equipment Corp., was sold to Compaq Computer Corp. and the product was left to languish. At the time, the common wisdom was you could not make money with a search engine.

Google came along, at first under the radar, and soon got momentum in the late 1990s when it became obvious that its search results were superior to the competition. This simple fact has remained true for a decade.

Now it’s questionable that any other resource can ever unseat Google from its perch. The Internet is simply too big for a newcomer to make any headway. One of the advantages that Google has is the trick it learned from AltaVista: cache the entire Internet on perhaps a million servers (nobody knows the real number), and analyze the cache.

I’m not sure how many people realize that Google maintains a copy of what amounts to the entire Web (well, most of it anyway) on its computers. This copy is constantly refreshed. This is not a cheap proposition.

April 5, 2009 at 6:07 am #3097
 Lomeli

that is a great summary of the company and its position within the field of search. I too think that newcomers or even rivals will have a hard time of dethrowning them as search king. They are a great company, I have always thought that I just didn’t think that they were worth the 750/share that they were trading at sometime last year.

I think its important for new investors to realize that a great company can still have a very overpriced stock. Can you fathom a rational person paying 60 times earnings for a company. If a restaurant earned 100 k a year would you think it a wise investment to purchase it for 6 million dollars?

April 5, 2009 at 11:44 pm #3098
 DynastyRG

I think Google would be worth buying only for what the value of what the stock will increase too. I’ve heard some very large figures past the $10,000′s being tossed around.

I certainly agree with that its pointless being it when its overpriced for low earnings but I think a lot of people are expecting some great things from google in the future.

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